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泥中蟠龍's Game愛歌_Building a good business model (Part 1)

泥中蟠龍 's Game 愛歌 [A love song for games of the dragon waiting for an opportunity]   Building a good business model (Part 1)   Writing a series of columns, I've talked about game characters, the elements of the video game, game balance, smaller game developers, and the future of the gaming industry, etc. However, I barely mentioned a video game as a product from a commercial perspective. I'd like to deal with the game as a commercial product.   I want to talk about a video game business model (BM). What is BM then? Simply speaking, it is a monetization strategy that a developer uses to drive profit for its app. The video game is a product and developers have to succeed in making revenue because their goal is to pursue a profit. Therefore, the business model is an essential aim of making a video game.   First of all, there is a selling package, the most common method, by the types of the BM. Even a decade ago, it was the most important BM for...

泥中蟠龍's Game愛歌 [A love song for games of the dragon waiting for an opportunity] The economics of video game

泥中蟠龍 's Game 愛歌 [A love song for games of the dragon waiting for an opportunity]   The economics of video game   Recently I watched the movie Spotlight . I like the film for its own sake, however, I am a big fan of Rachel McAdams, the heroine of the movie. She is well known for her role in the film About Time . She participated in an animated feature film as a voice actress at the end of last year. That was The Little Prince . I loved its beautiful images and her unforgettable voice acting as well.   I don't want to evaluate the animated film or talk about my favorite actress. I'd like to discuss the famous saying “Tame me!" by the fox in the great novel by french writer Saint-Exupéry.   The line from the novel has a couple of different meanings. One of the most-talked-about connotations is about cognition. Being tamed by someone means that one becomes one of a kind for him or her. Since the little prince tamed the fox, the fox be...

泥中蟠龍's Game愛歌 [A love song for games of the dragon waiting for an opportunity] Handshake and acid rain

泥中蟠龍 's Game 愛歌 [A love song for games of the dragon waiting for an opportunity]   Handshake and acid rain   We shake hands with many people in life. But most of us don't know where it is derived from. It was a sign of peace showing that neither person was carrying a sword to attack each other. Most readers of this column probably know the term "acid rain" and use the word sometimes. However, a minority of people know that rainfall is acidic. The normal rainfall is slightly acidic compared to acid rain or acid deposition, which is a strong acid, because of the presence of dissolved carbonic acid. We often see the results of somethings forgetting about the true meaning of them.   What about in the video games? We can often see games lost their original purpose. While playing recently released role-playing games, users frequently have quests to kill giant monsters. In the majority of cases, it's killing the giant ones. The idea of a giant...

泥中蟠龍's Game愛歌 [A love song for games of the dragon waiting for an opportunity] Dialectic of video game

泥中蟠龍 's Game 愛歌 [A love song for games of the dragon waiting for an opportunity]   Dialectic of video game   The dialectical method is a method of philosophical argument. Dialectics is to establish the truth resolving the contradiction through a discourse or argument between opposing forces holding different perspectives about a subject matter. It is a progression of three propositions — thesis, antithesis, and synthesis — in which the first opinion is followed by a second thought that denies the first, and the conflict between the two resolved by a third idea. It's largely discussed based on the development or progress.   The principles of the dialectical paradigm are often cited to explain the advance in a particular field. For example, cell phones have evolved over the years. In the early '90s, mobile phones were so large and heavy that they were often called brick. With continuous efforts to reduce the sizes, they were in users' pockets i...

泥中蟠龍's Game愛歌 [A love song for games of the dragon waiting for an opportunity] Dreaming of making Legend Heroes in the gaming world

泥中蟠龍 's Game 愛歌 [A love song for games of the dragon waiting for an opportunity]   Dreaming of making Legend Heroes in the gaming world   March 3, 2016, when I'm writing this column, is a very meaningful day for me. It's a general back-to-school day for students and entrance-into-a school day for new students. Plus, it's the beginning of spring and my niece's birthday. Above all things, Legend Hero , a domestic Tokusatsu (special filming) — a Japanese term for live-action film or television drama that makes heavy use of special effects — which hasn't been produced for a long time, premiered on Mar. 3. Some readers might think about what the big deal is. However, I like Tokusatsu a whole lot. In particular, till quite recently before I become so busy, I used to look forward to Kamen Rider Series every year. Of course, besides the home-grown special filming, there are other reasons that Legend Heroes is very meaningful to me.   In 20...

泥中蟠龍's Game愛歌 [A love song for games of the dragon waiting for an opportunity] Waiting for rosy future of small and medium-sized game developers

泥中蟠龍 's Game 愛歌 [A love song for games of the dragon waiting for an opportunity]   Waiting for rosy future of small and medium-sized game developers   I often look at mobile-game charts because of the nature of the job of an investor specializing in content including video games. Of course, I mostly examine top-grossing games rather than all subcategories. The everyday routine helps me to have strengths to confirm a considerable change in the industry very rapidly. But there is also a big drawback. It is easy to become insensitive the gradual change in trend. You probably don't notice minimal weight changes of a person whom you see every day, however, you can easily perceive the change of someone whom you haven't seen for a long time. Looking back on the previous year, I took a closer look at changes in the game rankings for the year at the end of last year. And I could identify the overall flow of the one-year variations. I'd like to talk about what ...

泥中蟠龍's Game愛歌 [A love song for games of the dragon waiting for an opportunity] Celebrating the launch of Entertainment Convergence Forum

泥中蟠龍 's Game 愛歌 [A love song for games of the dragon waiting for an opportunity]   Celebrating the launch of Entertainment Convergence Forum   Recently Korea Mobile Game Association (KMGA)-affiliated Entertainment Convergence Forum has launched. Kim Jung-hwan, a CEO of a crowdfunding site UCANSTART, is in charge of the Forum. And to assist in the task of producing inter-industrial synergy, the forum has set up an advisory group of influential content-related organizations and companies including such as SBS Contents Hub (former SBSi), Licensing Executive Society International (LESI), Korea Contents Business Center (KCBC), a character licensor, a webtoon agency, a venture capital firm specializing in content, etc.   We've already lived in a world of convergence. We use various electronic products which are applied technological convergence and existing technologies connect us into something that is much more integrated and unified. A car, which ...